Most businesses start small. And running a small businesses can be challenging at the beginning but not unmanageable. In fact, there may be times you’ll feel like if you just had the time and energy, you’d do everything yourself.
But when your business starts to grow, the tasks start to feel more like a burden. Your workload increases, and at times you don’t have the time to get things done anymore.
Sure, you can hire full-time employees but can your business afford it? What if you just need part-time help to support your business’ growth so you can earn more and eventually hire employees? What can you do in that awkward phase of your business where you’re ready to grow bigger but you’re still not big enough to hire your own employees?
When that happens, it is a perfect time for you to outsource.
But why outsource in the first place?
For many entrepreneurs, the idea of handing off tasks to people on the other side of the world seems more like a risk than an option. As a business owner, you’d want to have control over your business affairs. With outsourcing, you have to let go some of that control and trust that the person or team you’re hiring is trustworthy.
There’s also the impression some entrepreneurs have that if you ask for help at this stage of your business, you’re weak. Not everyone would acknowledge feeling this way but it’s clear that in our culture, entrepreneurs take pride in taking that extra step to build their business mostly by themselves.
But business growth isn’t built just on hard work; it’s built on efficiency. It’s getting more things done with the time and resources that you have. It’s about getting more value for each hour you work.
Ask yourself this question, are you paying yourself enough for the work you’re doing in your business? If you’re overpaying yourself, doesn’t it make more sense to give that job to someone who can do it faster and cheaper?
And are you doing the job that provides more value for your business? If your time is wasted on the things that don’t really provide that much value, isn’t it better to pay someone else to do it to free up your time and start working on things that can bring more customers to your business?
That is what outsourcing can do for your business.
Outsourcing: Delegation On Steroids
Outsourcing is basically extended delegation. Outsourcing gives your business more manpower at a price it can afford. It frees up your time so you can grow your business faster.
But in order to outsource well, you need to learn how to delegate. And to delegate well, you need to consider:
- Organization – Think of how you want your business organized as it grows and outsource tasks according to how you want your business to be structured. This will help you define what you need from your outsourced team and help future employees work seamlessly with them as your business expands.
- Specialization – Identify your business gaps and use outsourcing to fill those gaps. Tap outsourced teams for what they do well and what they can do for your business.
- Business support – The problem with outsourcing to freelancers or independent contractors is that they might have little or no knowledge of how different business components work in conjunction with what contributes to business growth. In this case, it would be more practical to outsource to a team that already works together than hire different freelancers that work independently.
Outsourcing Works For Businesses
If you want your business to grow, it doesn’t make sense not to outsource. It’s a cost-effective tool to get the manpower and resources you need. Yes, there are risks involved but there’s no such thing as a risk free endeavor. At least with outsourcing, the risk and expense can be controlled. By delegating well and outsourcing wisely, there’s no limit to what it can do for your business.