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Read our latest blogs for relevant topics on SEO, social media, PPC, web design & development, other virtual assistant services, and current events.

Boosting your Google Ad Campaign’s Impact

It’s become an almost automatic part of life to go on Google any time we’re looking for something or need more information. With such a vital role in our lives, Google has effectively become the biggest search engine ever, as well as one of the most traffic-rich...

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Why Posts Have High Engagement But Low Reach

Just about everybody is already aware of Facebook’s algorithm change earlier this year, but until now, the extent of its effects remains uncertain. After all, less organic reach doesn’t simply mean less organic reach; it affects the other areas of measurement as well,...

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How to Stop Losing Social Media Followers

What’s more devastating than losing followers? Constantly losing them every day without knowing how to stop. Not only is it harmful to your Facebook marketing campaign, but it could worsen if you don’t address the situation immediately. So how do you prevent your...

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Generating Leads Using Hashtags

When you’re on the internet, not a day goes by where you don’t come across at least one hashtag. That’s because hashtags are a lead generation marketing tool, and they seem simple enough to use: words or phrases without spaces preceded by the ‘#’ symbol. But using any...

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Strategies For Your Next PPC Campaign

A lot of people are still unable to fully grasp the concept of pay-per-click advertising. It can be simply labelled as SEO’s more expensive sister, but using it to your business’ advantage is another story. You can get into the basics of PPC, but maintaining results...

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Best Social Media Platform For Your Business

Social media can be extremely useful in collecting local business leads. With billions of users in Facebook, and millions across Twitter, and Instagram, there's no shortage of people to sell your brand to. While you can always be present in all platforms, you have to...

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6 Tips for Effective Web Content Writing

Is writing a status update on Facebook considered content writing? Yes, however, that’s not where it all ends, unfortunately. The content you produce is the meat of your business website, and if your visitors don’t enjoy the taste, you can say good bye to conversions....

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Power of Pen Goes To Mindanao To Talk About Food

One of the most essential parts of culture and urban life is food, and for most of us, it’s not just a need but an experience, and a means to preserve a way of life. To celebrate this, well-known culinary experts, writers, and researchers will be speaking in Power of...

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Marketing Lessons From Marvel

Marvel has been building the hype for Infinity Wars for a long time now so it’s not going to be surprising when it breaks box office records. They don’t even need a social media marketing advertisement because people talk about it everywhere in the internet. With over...

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Instagram Strategies For Local Businesses

When it comes to building a following among local customers, your best bet is social media for businesses. Apart from the social media marketing favorite that is Facebook, there is another goldmine platform that local businesses should include in their campaigns –...

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Virtual Assistant: The Modern Business’ Best Ally

Virtual assistants are people you can ask to fill tasks for you such as data entry, social media management, customer assistance, and/or content production. They may be individuals or freelancers, but you can usually outsource them from your virtual assistant service...

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How Digital Marketing Helps Local Businesses

Based on what I’ve observed in this city, some local businesses don’t bother putting their brands online. Some do, but only to an extent. It’s apparent that not a lot of local entrepreneurs know the success digital marketing can reap for their businesses (especially...

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